What the Data Shows
AI adoption by business function compares regular AI use reported in McKinsey’s 2025 Global Survey. The ranking uses 11 non-exclusive business functions and percent of respondents as the measurement basis. Knowledge management ranks highest at 40 percent, followed by marketing and sales at 39 percent. Manufacturing is lowest at 10 percent, making the top function four times the lowest function on this survey frame.
Data table
Unit: percent of respondents · Period: 2025
| Rank | Entry | Value | Period |
|---|
| 1 | Knowledge management | 40% | 2025 |
| 2 | Marketing and sales | 39% | 2025 |
| 3 | Information technology | 34% | 2025 |
| 4 | Service operations | 33% | 2025 |
| 5 | Product or service development | 31% | 2025 |
| 6 | Software engineering | 26% | 2025 |
| 7 | Human resources | 21% | 2025 |
| 8 | Risk, legal and compliance | 17% | 2025 |
| 9 | Strategy and corporate finance | 17% | 2025 |
| 10 | Supply chain and inventory management | 12% | 2025 |
| 11 | Manufacturing | 10% | 2025 |
Sources
Source 1: McKinsey & Company
Publisher: McKinsey & Company
Dataset/table: Business functions in which organizations regularly use AI
Units: percent of respondents
Date checked: 2026-05-24
Evidence: Supports function-level AI-use percentages in the 2025 Global Survey.
Source 2: McKinsey & Company
Publisher: McKinsey & Company
Dataset/table: Survey article
Units: percent of respondents
Date checked: 2026-05-24
Evidence: Supports the overall 2025 survey frame and regular AI-use context.
Data notes & caveats
Respondents can report AI use in more than one business function, so function percentages are non-exclusive and do not add to 100 percent.
Methodology
Values are read from the McKinsey 2025 Global Survey table for business functions in which respondents’ organizations regularly use AI. Rows use the Total column and are ranked descending by percent of respondents.
Source consistency notes
All rows use the same McKinsey 2025 survey table, period, unit and respondent universe.
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