What the Data Shows
Apple product revenue is measured as fiscal 2025 net sales by product category. The rows use Apple’s annual-report category table and total net sales of US$416.161 billion as the denominator. iPhone ranked first at US$209.586 billion, or 50.4% of total net sales, while Services ranked second at US$109.158 billion, or 26.2%. Services and iPhone together accounted for 76.6% of Apple’s fiscal 2025 net sales.
Data table
| Rank | Entry | Value |
|---|
| 1 | iPhone | US$209.6B |
| 2 | Services | US$109.2B |
| 3 | Wearables, Home and Accessories | US$35.7B |
| 4 | Mac | US$33.7B |
| 5 | iPad | US$28.0B |
Sources
Source 1: Apple Inc.
Publisher: Apple Inc.
Dataset/table: Products and Services Performance: net sales by category
Units: US$ millions
Date checked: 2026-05-23
Evidence: Supports Apple fiscal 2025 net sales by product category and total net sales.
Data notes & caveats
Services net sales include amortization of the deferred value of services bundled in the sales price of certain products. Values are fiscal-year net sales in current U.S. dollars.
Methodology
Use Apple’s fiscal 2025 Form 10-K net sales by category table. Convert values from millions to billions and compute each share as category net sales divided by total net sales.
Source consistency notes
All category rows and the denominator come from Apple’s fiscal 2025 Form 10-K net-sales category table.
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